Stop me if you’ve heard this one… Step 1: THUNDERCLAP! FLASH OF INSIGHT! You have THE IDEA: your new online program. It’s going to change EVERYTHING. Step 2: Go! Go! Go! This is… So. !$#@#$%. Exciting. I’m creating content! And amazing new worksheets! The most extensive marketing campaign I’ve ever tried! And putting together […]
Continue readingOne of the biggest challenges health coaches face is the paradigm of trading time for money. Whether you provide coaching by the hour, or customized packages, you’re still fundamentally limited in how many people you can serve. If your goal is to help more people and bring your expertise to a larger audience, you must […]
Continue readingImage Credit – http://sageconsulting.gd/wp-content/uploads/2013/03/marketing.jpg If there’s one question we hear over and over again, it’s: how do I effectively market and promote my online course? Fundamentally? Marketing your course is STILL marketing. You’ve got to address the same challenges you do when marketing a service, coaching package, or product: building attention, interest, desire, and action. […]
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